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PODCAST #4 Franciska Binkhorst (Detex Opleidingen): “Employee Retention is the New Recruitment”

PODCAST #4 Franciska Binkhorst (Detex Opleidingen): “Employee Retention is the New Recruitment”

In the latest episode of Textilia Talks podCAST, produced in collaboration with CAST Nieuwegein, we speak with Franciska Binkhorst, Account Manager at Detex Opleidingen. In this episode, Franciska shares her insights on the importance of education and training in the fashion industry, how Detex delivers tailored solutions for businesses, and why retaining staff is becoming more critical than ever in today’s increasingly challenging labor market. Below is a summary of the episode.

Tailor-Made Training for the Fashion Industry

For years, Detex Opleidingen has been a trusted name in training and development within the fashion and retail sectors. Franciska explains how her role centers on delivering bespoke, in-company training programs.
“I’m responsible for all sales of our in-company training programs tailored for the fashion and retail sectors. I visit many stores and consult with clients who want to enhance the skills of their staff. This includes sales training, textile product knowledge, management courses, and visual merchandising. We design each program to meet the specific needs of the client. Everything is custom-built, and we work with a pool of expert trainers, each with their own area of specialization.”

In addition to in-company programs, Detex also offers a wide range of educational pathways, including a higher professional (HBO-level) course in textiles and fashion—something Franciska highlights as unique in the Netherlands.
“We operate across three key areas: open enrollment programs, in-company training, and vocational (MBO) education. The advantage of in-company training is that it’s fully tailored to the unique needs of each organization.”


Textile Product Knowledge: A Detex Specialty

One of Detex’s most in-demand courses is their textile product knowledge training—a field in which they have excelled since 1931.
“To our knowledge, we’re the only organization in the Netherlands offering this type of specialized training,” Franciska states proudly. “We use exceptional learning materials and 88 fabric swatches for hands-on practice. Depending on the company’s needs, the training can be delivered over one to three days. In-company, we often tailor it to a two-day format.”
This training goes beyond basic fabric knowledge. It offers deep insights into fabric quality and the technical aspects of textile production.
“Being able to feel the materials, recognize the right fabrics, and understand the quality they bring is crucial for anyone working in fashion,” Franciska explains.


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Source: Textilia

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