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PREVIEW focuses on strong brand line-up

PREVIEW focuses on strong brand line-up

The SS26 buying season at CAST will kick off with the event PREVIEW KIDS on June 16, 2025. PREVIEW is the market leader in the Netherlands when it comes to bringing together a wide range of brands in the mid to high-end segment, perfectly tailored to the needs of suppliers and retailers.

 

LET’S PREVIEW

This one-day event is the place for buyers to orient themselves, network, place orders, and find inspiration within an ever-growing and surprising assortment of fashion brands. With a comprehensive overview of new collections and valuable networking opportunities, PREVIEW provides buyers with everything they need to stay up to date on the latest trends and developments. Visitors can count on a carefree day, with free admission, snacks, drinks, and parking. This welcoming atmosphere ensures that brands and retailers can connect in a relaxed setting.

UPCOMING EVENTS:

  • PREVIEW KIDS IV – 16.06.25

  • PREVIEW MEN IX – 23.06.25

  • PREVIEW WOMEN VI – 30.06.25

  • PREVIEW FOOTWEAR & ACCESSORIES II – 25.08.25 – 26.08.25

QUALITY BRAND SELECTION

PREVIEW continues to carefully curate its brand lineup. The focus is not on quantity, but on ensuring that the selected brands complement and strengthen one another, maintaining the high quality of the event. As a result, a waiting list is inevitable. For the MEN & WOMEN edition, as with the previous edition, more space is being created for suppliers by placing them along the route to the main exhibition halls. This means the experience and orientation start as soon as visitors walk in.

UPGRADES FOR VISITORS

One of PREVIEW’s core values is hospitality. Visitors and exhibitors can expect a stress-free day with complimentary snacks and drinks. Still, the organization sees room for improvement. “The past editions were experienced as busy and chaotic. We want to make things more streamlined for visitors by offering a clearer floor plan and supporting them in finding the right locations,” says Marijn Verschure. Issues with parking will also be resolved for the upcoming editions.

More information – https://www.cast.nl/en/preview

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