Premium comfort deserves premium aftercare
Solidus and Berkemann are brands that come recommended when you care about quality and comfort. But let's be honest, even the very best shoes have a lot to endure. Did you know that the average foot loses a shot glass's worth of moisture every day? That moisture is then absorbed into the lining and leather. What a waste of your customer's beautiful investment!
Complementary role within the range
That's why Profisor is introducing the ‘missing link’ in your range: Shoefresh. It's the perfect addition because 'Solidus and Berkemann provide support while walking. Shoefresh provides recovery after walking.'
An accessible addition with immediate added value
Why Shoefresh? It is an accessible and efficient upsell within the store environment. It takes 60 seconds at the checkout, there is no hassle with fitting sizes, and zero returns. What do you want? An extra bit of service that really benefits your customer.
Three reasons why your customer will be grateful to you
- Durability: gradual drying keeps the leather supple and the shoe in shape for longer.
- Hygiene: the active oxygen eliminates fungi and bacteria (essential for medical feet!).
- Pure comfort: stepping into a fresh, warm shoe every day increases wearing pleasure and user experience.
Ease of use as a starting point
Thanks to integrated sensors, cleaning and drying processes start automatically. A demonstration model in the store makes the benefits immediately tangible and supports the sales pitch in a natural way.
Want to know more about the possibilities for your store?
Contact the Profisor Team. They will be happy to tell you how you can increase your service (and turnover) with minimal effort.
Kim Olde Riekerink – Kim@profisor.net
Rianne Bos – solidus.benelux@gmail.com
Toon Van Gorp – toon.van.gorp@telenet.be
Visit Solidus & Berkemann @ CAST showroom 247
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