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PREVIEW REFINED Brandpage | A fish named Fred

PREVIEW REFINED Brandpage | A fish named Fred

For each new collection, Fred and his team develop a central theme that serves as the foundation for the entire collection. These themes vary widely, ranging from playful and functional to abstract and tactile, always showcasing Fred’s unique creative flair and innovative thinking.

NEW! | PREVIEW BRAND PAGE | A FISH NAMED FRED

Curious about the participants of PREVIEW MEN? Discover more about the brands featured at this event on their dedicated brand pages!


ABOUT A FISH NAMED FRED

A Fish Named Fred - Exploring the Highlands AW25 Collection


Fred draws inspiration for his collections from a variety of sources, including nature, cultural influences, art, history, and technology. A collection’s theme might be linked to Fred’s personal travel experiences, such as the winter landscapes of Frosty Fred or the vibrant culture of Brazil.

Discover the magic of Scotland with the new winter collection: Exploring the Highlands. Inspired by the rugged landscapes, music, and the rich warmth of fine whisky, this collection features colorful prints, luxurious wool blends, and playful details such as chess pieces and iconic Scottish symbols. The warm tones of deep green, burgundy, and whisky gold reflect the charm and character of a Highland getaway. This collection seamlessly combines comfort and style for the colder days ahead. Make a statement and add a touch of adventure to your wardrobe.


Are you curious about the brand A Fish Named Fred?
Click the button below to visit the brand page for more information, including contact details, lookbooks, and media, or meet the brand in person on January 6, 2025, at PREVIEW MEN.

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